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FinTechFinTrack Inc.2023

FinTrack Personal Finance App

A cross-platform personal finance app taken from concept to 100,000+ downloads in its first year.

FinTrack Personal Finance App case study cover

The Challenge

A pre-seed startup needed a production-grade, secure personal finance app built and launched on a tight runway, with no in-house engineering team.

The Solution

We delivered end-to-end product development: UX research, cross-platform mobile app development, secure backend architecture, and subscription billing infrastructure.

FinTrack approached DevCity with a validated concept but no engineering team. We acted as their full product development partner, from initial UX research through App Store launch.

We built a cross-platform mobile app with React Native, backed by a secure, PCI-conscious backend handling bank account aggregation, transaction categorization, and subscription billing.

FinTrack launched on both iOS and Android simultaneously and crossed 100,000 downloads within its first year, maintaining a 4.7-star average rating.

Results

First-year downloads
100,000+
App Store rating
4.7 / 5
Time to launch
5 months

Technology

React NativeNode.jsPostgreSQLAWSFirebase

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